AG1 and Bloom Greens & Superfoods are both sold as a daily scoop of powdered plants, but they are built for different shoppers. AG1 is the expensive, dense, subscription-first option with a long label and an NSF Certified for Sport claim. Bloom is the cheaper, lighter, flavor-first option sold in tubs and at big retailers. Our verdict: AG1 is the better product if you want a fuller label and a testing claim you can check, while Bloom is the better buy if you mainly want a tasty, low-cost daily habit and accept a thinner label.
Neither one replaces vegetables, and neither is a treatment for anything. We read both current labels side by side, used both powders as a morning drink, and checked cost per serving including the subscription discount that lapses after the first order. Where the evidence is thin, we say so.
AG1 Versus Bloom at a Glance
| Factor | AG1 | Bloom Greens & Superfoods |
|---|---|---|
| Typical price (verify current pricing) | Roughly $79 to $99 for a 30-serving pouch, about $2.50 to $3.30 per serving | Roughly $1 to $1.35 per serving depending on tub size and retailer |
| Serving size | One scoop, about 12 grams | One scoop, much lighter per serving |
| Label depth | Vitamins and minerals listed with amounts, plus proprietary blends | Fewer listed micronutrients, doses described by reviewers as light |
| Third-party testing | NSF Certified for Sport, as AG1 states it | Claims conflict between sources, verify on the tub |
| Probiotics | Stated in the range of billions of CFU | Included, amount not clearly disclosed |
| Where to buy | Mostly direct, subscription pushed | Retailers, tubs and single-serve sticks |
Prices move often and vary by flavor, size and promotion, so treat every figure here as a snapshot and confirm on each brand's own page. For a wider field, see our best greens powders roundup.
How We Compared These Greens Powders
We bought both at retail, drank each as a morning scoop, and recorded what a reader can actually check: the printed amounts, the certification claims, the price per serving and the subscription terms. We did not measure blood markers, energy or digestion, and we are not going to present a feeling as data. We are reviewers, not clinicians, and no greens powder article should override the person who knows your medical history.
What Is Actually on the Label
AG1 prints amounts for its vitamins and minerals and also uses proprietary blends, which means the total weight of a blend is shown but not each ingredient. That is a known limitation we also flagged in our AG1 review. Bloom's label is shorter on listed micronutrients, with iron and sodium among the few printed nutrient lines, and reviewers note a modest fiber amount of about 2 grams per scoop and roughly 15 calories. A long ingredient list sounds impressive, but a plant listed inside a blend at an unknown amount tells you little. The honest read is that AG1 gives you more to verify, and Bloom gives you less to verify.
Neither brand discloses doses that let you compare a single plant ingredient to the amount used in published research. If a specific nutrient matters to you, compare the printed number against what your clinician or dietitian recommends rather than against marketing copy.
Third-Party Testing: The Biggest Difference
NSF Certified for Sport is a recognized program that screens finished products for a long list of banned substances and checks label accuracy, and AG1 states that it holds the mark. Because brands update certifications, confirm the current listing in NSF's public database before you rely on it. Bloom is murkier. Some retailer and review pages say its products are third-party tested, while at least two independent review sites list it as not third-party tested, and we could not find a certificate we could verify. If you are a tested athlete, that gap decides the question. For everyone else, it is a reason to ask Bloom for a certificate of analysis before buying.
Cost Per Serving and the Subscription Trap
Bloom costs a fraction of AG1 per day, and that is its strongest argument. AG1 leans on subscription pricing, where the first pouch is discounted and later shipments follow the schedule you chose. Over a year, the gap between the two is large enough to buy a lot of actual vegetables. If you subscribe to AG1, set a calendar reminder to review the shipment schedule, because skipping or cancelling is simple only if you do it before the next charge. Bloom's retailer sales mean you can buy one tub without a commitment.
Taste, Mixing and Daily Habit
Taste is subjective, so treat this as our experience only. AG1 reads as earthy and mixes into water with some grit if you do not shake it well. Bloom is sweeter and flavored to taste like a drink mix, which is why it wins people who struggle to finish a glass of green water. A product you stop using at week two does nothing, so a flavor you tolerate matters more than a label you admire.
Who Should Skip Both, and Safety Notes
A greens powder is a supplement, not a food replacement. Powders built from leafy plants can contain vitamin K, which matters for people taking warfarin or other blood thinners, so show the label to your prescriber first. Anyone who is pregnant, nursing, managing kidney disease, or taking medication should talk to a doctor before adding a multi-ingredient blend. Probiotics deserve extra caution for people with weakened immune systems. Evidence that greens powders improve health outcomes is thin, and the honest case for them is convenience, not proof. Our best supplements guide covers where a powder fits in a sensible routine.
Our Pick for Each Kind of Shopper
Choose AG1 if you want a fuller printed label, a testing mark you can look up, and you are comfortable with the price. Choose Bloom if budget and flavor drive the decision and you are not an athlete subject to drug testing. If a high price puts you off AG1 but you want a more serious label, our AG1 vs Huel comparison and the Bloom Nutrition review show the other options.
One last check before buying either: read the current label on the brand's own page, because formulas and serving sizes change, and the version in a review can be out of date within months.
The bottom line: AG1 is the better pick if you want a fuller label and a testing claim you can verify, Bloom is the better value if you simply want a tasty daily scoop, and both are convenience products that deserve a doctor's okay if you take medication.
